As a network marketer, I feel the obligation to share my views of what mlm and network marketing business is about. With this article highlighting the truth or I should say the cold hard fact of mlm, it serves to prepare anyone mentality on his journey for this business.
Network marketing is not what it seems to be. From the past till now, mlm or network marketing is often misunderstood as a a form of pyramid scheme. Before you start to jump into conclusion like what many novice do, let me highlight the real value of of network marketing business. In network marketing, the real value lies in the product you are promoting. The product provides a solution to the end consumer which is the essential ingredient for long-term success. This is not found in any form of pyramid business for there is no tangible product associate to it.
Many people rush to make a grand entrance to the world of network marketing with excitement and full of hopes only to realize the hard reality in the next few months and eventually give up. Why is it so? People have a misconception that network marketing guarantees quick money with little or no effort. Only in the months to come when they experienced for themselves, they began to realize mlm is not what they perceived it to be.
As its name suggest, mlm is about marketing and it is a people business. He who markets and promotes the best wins the game. The success secret in mlm is so simple, yet many fail to comprehend thinking that the product, company or compensation are the elements of success. In network marketing, the product is the marketing system you use and the people that come out the other side as leaders. In fact, the actual product is the people whom you have trained with the skills and attitude to promote the system .
There is a common misunderstanding and often many mlm advertisement was often misled making people think that it is a business that guarantees and creates massive wealth instantly. Yes, it is a business of true wealth and freedom only if you have consistently put forth your effort in building it. However, the greatest benefit in this industry is not the money or the time freedom.
Given the same marketing tools, products, materials and compensation plan, why is it that some people succeed and prosper while others fail terribly in network marketing. The only different variable in this equation is you. It is your mindset and attitude towards this business. As you know, mlm works based on the model of duplication. But what many gurus and books fail to mention is it complements exceedingly well with the law of reciprocity. The underlying meaning in this law states that to receive, you have to give.
My business took off once I decided to help other people succeed. I believe that if you dedicate yourself to helping others, you will eventually succeed when those whom you help succeed. This law fits aptly with the model of duplication in any form of mlm business. The true wealth of mlm network marketing lies not in its form of monetary compensation, rather, its wealth comes from the fact that you can change and inspire thousands of people around the world.
Network marketing is not what it seems to be. From the past till now, mlm or network marketing is often misunderstood as a a form of pyramid scheme. Before you start to jump into conclusion like what many novice do, let me highlight the real value of of network marketing business. In network marketing, the real value lies in the product you are promoting. The product provides a solution to the end consumer which is the essential ingredient for long-term success. This is not found in any form of pyramid business for there is no tangible product associate to it.
Many people rush to make a grand entrance to the world of network marketing with excitement and full of hopes only to realize the hard reality in the next few months and eventually give up. Why is it so? People have a misconception that network marketing guarantees quick money with little or no effort. Only in the months to come when they experienced for themselves, they began to realize mlm is not what they perceived it to be.
As its name suggest, mlm is about marketing and it is a people business. He who markets and promotes the best wins the game. The success secret in mlm is so simple, yet many fail to comprehend thinking that the product, company or compensation are the elements of success. In network marketing, the product is the marketing system you use and the people that come out the other side as leaders. In fact, the actual product is the people whom you have trained with the skills and attitude to promote the system .
There is a common misunderstanding and often many mlm advertisement was often misled making people think that it is a business that guarantees and creates massive wealth instantly. Yes, it is a business of true wealth and freedom only if you have consistently put forth your effort in building it. However, the greatest benefit in this industry is not the money or the time freedom.
Given the same marketing tools, products, materials and compensation plan, why is it that some people succeed and prosper while others fail terribly in network marketing. The only different variable in this equation is you. It is your mindset and attitude towards this business. As you know, mlm works based on the model of duplication. But what many gurus and books fail to mention is it complements exceedingly well with the law of reciprocity. The underlying meaning in this law states that to receive, you have to give.
My business took off once I decided to help other people succeed. I believe that if you dedicate yourself to helping others, you will eventually succeed when those whom you help succeed. This law fits aptly with the model of duplication in any form of mlm business. The true wealth of mlm network marketing lies not in its form of monetary compensation, rather, its wealth comes from the fact that you can change and inspire thousands of people around the world.
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